In honor of World Environment Day, Radio GupShup, in collaboration with Oil India Ltd, proudly launched the Green Marathon campaign—a three-month initiative dedicated to raising awareness about environmental conservation. The campaign was inaugurated at Parijat Academy, Pamohi, Garchuk, on June 5th, marking a significant step towards fostering a greener future.
Event Highlights:
The launch event was a resounding success, marked by the presence of key figures including Nayana Madhu Dutta, Chief Manager CSR at Oil India Ltd, and Mr. Debashis Bora, Chief General Manager, FA at Oil India Ltd. Radio GupShup’s popular RJs—RJ Mandy, RJ Pranami, RJ Krish, and RJ Danvi—also graced the occasion, representing Radio GupShup Haflong.
The event commenced with inspiring speeches from Mr. Debashis Bora, Nayana Madhu Dutta, and Uttam Teron, Founder of Parijat Academy. These speeches highlighted the critical importance of environmental conservation and the role of the Green Marathon in achieving these goals.
Activities and Engagement:
The launch featured a variety of engaging activities aimed at promoting environmental awareness and action:
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Bird Box Distribution: Attendees were encouraged to participate in the distribution of bird boxes, fostering a habitat for local wildlife.
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Student Interactions and Performances: Students from Parijat Academy actively participated in the event through performances and interactions, showcasing their enthusiasm for environmental protection.
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Handprint Campaign: The event concluded with a Handprint Campaign, symbolizing a collective commitment to safeguarding the environment.
Green Marathon Campaign:
The Green Marathon campaign will run for three months, concluding on August 19, 2024. During this period, the initiative will feature a series of impactful activities, including:
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Green Talk Sessions: These sessions will host various environmental activists and experts sharing insights and strategies for effective conservation.
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Brikhya Bandhan Initiative: In a unique Raksha Bandhan celebration, selected trees across the city will be adorned with rakhis. This initiative aims to deepen the connection with nature and promote sustainable practices.
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Nature Walks and Educational Activities: School students will have the opportunity to participate in nature walks at the Assam State Zoo, enhancing their understanding of local biodiversity.
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Bird Feeder Distribution: Bird feeders will be distributed in schools to encourage the younger generation to actively participate in nature conservation.
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On-Air Digital Contest: Winners of the on-air digital contest, who have demonstrated their commitment to environmental conservation, will be felicitated at the Radio GupShup office.
Special Features:
- Interview with Padmashri Jadav Payeng: The campaign will include an exclusive interview with the Forest Man of India, Padmashri Jadav Payeng, whose work in environmental conservation has garnered widespread recognition.
The Green Marathon campaign represents a significant effort to engage the community in environmental stewardship and create lasting positive impacts. Radio GupShup and Oil India Ltd are paving the way for a more sustainable future by combining education, community involvement, and innovative activities.
